ABOUT
Founded in 2002, Arieff Communications, LLC (AC) is an award winning boutique lifestyle consumer public relations and integrated marketing firm with offices in New York and San Francisco. We energize brands by inspiring people to change what they are doing, buying, or thinking with strategic communication programs built to drive ideas through public relations, social media, marketing, design and promotional channels. Headquartered in San Francisco, AC maintains offices in NYC and has affiliates in Los Angeles and London.
We work both as a client’s in-house PR team working directly with CEOs and other leaders; or extensions of small and large internal PR and Marketing departments.
PROFILES
Adrienne Arieff, Principal
> Linked In
Adrienne Arieff is a new media and communications professional with over 15 years professional experience in the public relations and marketing world. She knows what's out, what's in, what's about to hit, and who to tell. Formerly with Magnet Communications (Euro RSCG Magnet), one of the US 'top' PR agencies, Adrienne has worked at a senior level with a large array of different clients in both the corporate, new media and consumer lifestyle arena on the client and agency side in the US and abroad. Her clients have included: Four Seasons Hotels & Resorts, de Young Museum, Lexus, Jones New York, Burberry, Ted Baker, Heinz Ketchup, W Hotels, LUSH, Gallo wines, and Babor. Over the past years she has worked to accrue a diverse portfolio of lifestyle and design press across the national and consumer board. Other clients have included Jamba Juice, Remy Amerique, Ian Schraeger, Equinox Fitness and Kohler. Adrienne co-authored a book titled SPA and is currently working on a book with Random House titled The Sacred Thread. She has free-lanced for dailycandy, idealbite and C Magazine.
Her company has been featured on the Fine Living Network, Sky Radio, American Airlines In-Flight, View From The Bay and the Today Show and she has been highlighted as a pr resource in; The Girls Guide to Starting Your Own Business, Glamour, Harpers Bazaar, 7x7 magazine, PR Week, Tatler, Inside PR, mediabistro.com, the San Francisco Examiner, amongst other publications. She sits on the advisory board of the Richmond Ermet AIDS Foundation and Future Music. Adrienne periodically guest lectures on public relations at various conferences and universities. She is an adviser to several companies assisting with lifestyle and pr issues and concepts. She is a member of PRSA, the Chamber of Commerce, Cosmetic Executive Women Foundation, POW.WOW, and the Better Business Bureau.
Adrienne is a graduate of American University with a BA in Communications, and received her MA from Columbia University focusing on integrative education. She lives between San Francisco and New York City with her husband Alex and two children Emma and India.
Amber Rodriguez, Account Strategist
Prior to her consulting work at Arieff Communications East she worked at Harpers Bazaar then moved to Allure magazine where she worked as the Accessories Editor. After working for Allure for over a year, she decided to take a chance and began work for a start up magazine. While there, she helped put together the first four issues of the publication before it became what we know today as Teen Vogue. While working on the then prototype, Amber also freelanced at Vogue working on Index pages with Amy Astley.
Next, Amber accepted the position of Accessories Editor at Marie Claire where she worked for 2 years before seeking the creativity of freelance life. But she was soon offered the job as Accessories Director of Lucky. Not wanting to pass up this opportunity, Amber took the position at Lucky. With six accessories guides a year, Amber traveled to Europe, covering national and international accessories trade shows. Throughout Amber’s extensive freelance career in public relations and writing, she has worked for various publications (on both sides) covering ready to wear, home, and the accessories markets.
Some of the publications that she’s worked for include: Vanity Fair, People Magazine, Style.com, TIME Style & Design, Oprah, and Glamour to name a few. She also spent some of her freelance time helping launch and design a handbag website called BagBorrowOrSteal.com, as well as designing and developing EquestrianChic.com, the exclusive website for Manolo Blahnik equestrian boots. More recently she consulted on accessories trends and editorial product placement at Movado Group, Inc.
Natalia Seidel, Partner
Lifestyle Group & Partnerships
> Linked In
Natalia brings over 10 years of traditional PR and new media experience to AC. Prior to her work with us - she oversaw marketing and communications for various lifestyle brands from Vespa to EO Essential Oils. She was responsible for maintaining all aspects of brand identity, including media relations, promotions, public relations, marketing and advertising.
Previously, Natalia worked in other lifestyle roles as an Account Manager in advertising with a range of retail clients, including Vespa, Lexus, Camper, Parasuco, and Ross Stores, Inc. She also led accounts with Euro RSCG Magnet, working on EO Essential Oils, Spiegelau Stemware, and Perrier-Jouet Champagne. She manages accounts for: Babor skincare, Equinox Fitness, Parasuco, Hello! Lucky, Envirosax and other online lifestyle projects with twitter and facebook. She speaks French and Polish fluently.
Jason Mitchell, Vice President
Consumer Products & Home Decor
> Linked In
Jason's brings 15 years of print and broadcast PR experience to AC, combined with his passion for strategic marketing communications programs, interior design, architecture, design books, writing, and media relations, make him a top-notch marketing vp. Jason offers a broad range of client experience including creating and executing integrated branding, marketing and publicity campaigns for Taschen Books, Chronicle Books, Jamba Juice, and dwell magazine. He has executed numerous promotional email campaigns with julib.com, dailycandy.com, glam.com, shopping.com, elle.com, usweekly.com, ivillage.com, nytimes.com, luxurylink.com and style.com as well as many other sites.
Mukkitu Hossain, Account Executive, Digital Team
Online & Social Media Programs
Mukkitu is an Account Executive with Arieff Communications and manages all online programs for our clients. She has a natural flair for style and design having worked for major influencers in the industry including: Polo Ralph Lauren, Vogue, Marc Jacobs, Bernstein & Andriulli in NYC as well as Education.com in the Bay Area. Mukkitu manages all our online programs involving twitter, facebook, Youtube, asmallworld as well as our Gilt Groupe sales.
She also works on managing all social media profiles (across any and all networks) to attract visitors and leverage two-way conversations. Mukkitu creates a clear strategy for driving traffic to forums like Twitter, Facebook, LinkedIn, and Youtube. She executes our campaigns across social media forums through contests/giveaways, incentive programs, product launches and news items.
Janelle Cipriano, Account Executive, Digital Team
Online & Social Media Programs
Janelle works in our digital department. She works in our specialized group w Marisa managing blog and twitter design, editorial assistance, plus social media campaigns, digital video & podcast production. Her campaigns have garnered media results in a long list of blogs and online outlets such as: apartmenttherapy.com, popsugar.com, nytimes.com, dailycandy.com, thrillist.com, idealbite.com, dwell.com, Style.com, and many others.
She has created several successful online promotions and outreach with facebook, i-Newswire, twitter, Squidoo, Digg, and youtube.com.
Prior to AC she worked as an online consultant for SPIN, California Home & Design and 7x7 managing their social media and online production.
Consultants
Rachel Greenberg, LA Fashion/Celebrity Outreach
Arieff Communications LA
After growing up in a remarkably safe suburb of Detroit, Michigan, Rachel hadn’t had her fill of the Midwest just yet, and spent four years attending Indiana University’s Ernie Pyle School of Journalism (and countless Hoosier basketball games). But it wasn’t long before the city that never sleeps got the best of this night owl. Her love of fashion and the fast-paced world of fashion PR were fueled by an internship at Loving & Company in New York, where she worked on client accounts such as Oliver Peoples, Target and La Perla. Immediately after college, Rachel was hired as a publicist at accessories showroom Apropo where she managed a celebrity Oscar Suite in LA, launched Nicky Hilton’s handbag line, and maneuvered her way through the inner-workings of the media in an effort to brand her up-and-coming designers (which included Jennifer Scott, Jocelyn, Alvin Valley, and Inca). She went on to work at Whisper PR, where she managed fashion and accessories lines such as Esteban Cortazar, Jamin Puech, Sweetees, Ascension and Leslie Greene.
Coralie Langston-Jones, SF
Focus: Design/ Home Decor
Coralie brings over 15 years of experience to AC. She has managed several accounts in the UK and here in the US from Marmol Radziner to Liza Bruce, Kohler, Heath Ceramics and Skyy Vodka.She runs Social Blueprint and is a consultant for AC focusing on design and lifestyle. She is a rare gem in the PR World. Previously she worked with the famed entrepreneur and lifestyle guru Lynne Franks in LA and London.
General Consultants
Samantha Slaven Publicity - Celebrity relations
Carolyn Alburger - Writer
Robin Foster - Business Manager
Seth Seidel - Advertising
Amy Nathan - Graphic Designer
Kumar Desai - Web Guru
Phoebe Berline - Media Strategist (LA)
Founded in 2002, Arieff Communications, LLC (AC) is an award winning boutique lifestyle consumer public relations and integrated marketing firm with offices in New York and San Francisco. We energize brands by inspiring people to change what they are doing, buying, or thinking with strategic communication programs built to drive ideas through public relations, social media, marketing, design and promotional channels. Headquartered in San Francisco, AC maintains offices in NYC and has affiliates in Los Angeles and London.
We work both as a client’s in-house PR team working directly with CEOs and other leaders; or extensions of small and large internal PR and Marketing departments.
PROFILES
Adrienne Arieff, Principal
> Linked In
Adrienne Arieff is a new media and communications professional with over 15 years professional experience in the public relations and marketing world. She knows what's out, what's in, what's about to hit, and who to tell. Formerly with Magnet Communications (Euro RSCG Magnet), one of the US 'top' PR agencies, Adrienne has worked at a senior level with a large array of different clients in both the corporate, new media and consumer lifestyle arena on the client and agency side in the US and abroad. Her clients have included: Four Seasons Hotels & Resorts, de Young Museum, Lexus, Jones New York, Burberry, Ted Baker, Heinz Ketchup, W Hotels, LUSH, Gallo wines, and Babor. Over the past years she has worked to accrue a diverse portfolio of lifestyle and design press across the national and consumer board. Other clients have included Jamba Juice, Remy Amerique, Ian Schraeger, Equinox Fitness and Kohler. Adrienne co-authored a book titled SPA and is currently working on a book with Random House titled The Sacred Thread. She has free-lanced for dailycandy, idealbite and C Magazine.
Her company has been featured on the Fine Living Network, Sky Radio, American Airlines In-Flight, View From The Bay and the Today Show and she has been highlighted as a pr resource in; The Girls Guide to Starting Your Own Business, Glamour, Harpers Bazaar, 7x7 magazine, PR Week, Tatler, Inside PR, mediabistro.com, the San Francisco Examiner, amongst other publications. She sits on the advisory board of the Richmond Ermet AIDS Foundation and Future Music. Adrienne periodically guest lectures on public relations at various conferences and universities. She is an adviser to several companies assisting with lifestyle and pr issues and concepts. She is a member of PRSA, the Chamber of Commerce, Cosmetic Executive Women Foundation, POW.WOW, and the Better Business Bureau.
Adrienne is a graduate of American University with a BA in Communications, and received her MA from Columbia University focusing on integrative education. She lives between San Francisco and New York City with her husband Alex and two children Emma and India.
Amber Rodriguez, Account Strategist
Prior to her consulting work at Arieff Communications East she worked at Harpers Bazaar then moved to Allure magazine where she worked as the Accessories Editor. After working for Allure for over a year, she decided to take a chance and began work for a start up magazine. While there, she helped put together the first four issues of the publication before it became what we know today as Teen Vogue. While working on the then prototype, Amber also freelanced at Vogue working on Index pages with Amy Astley.
Next, Amber accepted the position of Accessories Editor at Marie Claire where she worked for 2 years before seeking the creativity of freelance life. But she was soon offered the job as Accessories Director of Lucky. Not wanting to pass up this opportunity, Amber took the position at Lucky. With six accessories guides a year, Amber traveled to Europe, covering national and international accessories trade shows. Throughout Amber’s extensive freelance career in public relations and writing, she has worked for various publications (on both sides) covering ready to wear, home, and the accessories markets.
Some of the publications that she’s worked for include: Vanity Fair, People Magazine, Style.com, TIME Style & Design, Oprah, and Glamour to name a few. She also spent some of her freelance time helping launch and design a handbag website called BagBorrowOrSteal.com, as well as designing and developing EquestrianChic.com, the exclusive website for Manolo Blahnik equestrian boots. More recently she consulted on accessories trends and editorial product placement at Movado Group, Inc.
Natalia Seidel, Partner
Lifestyle Group & Partnerships
> Linked In
Natalia brings over 10 years of traditional PR and new media experience to AC. Prior to her work with us - she oversaw marketing and communications for various lifestyle brands from Vespa to EO Essential Oils. She was responsible for maintaining all aspects of brand identity, including media relations, promotions, public relations, marketing and advertising.
Previously, Natalia worked in other lifestyle roles as an Account Manager in advertising with a range of retail clients, including Vespa, Lexus, Camper, Parasuco, and Ross Stores, Inc. She also led accounts with Euro RSCG Magnet, working on EO Essential Oils, Spiegelau Stemware, and Perrier-Jouet Champagne. She manages accounts for: Babor skincare, Equinox Fitness, Parasuco, Hello! Lucky, Envirosax and other online lifestyle projects with twitter and facebook. She speaks French and Polish fluently.
Jason Mitchell, Vice President
Consumer Products & Home Decor
> Linked In
Jason's brings 15 years of print and broadcast PR experience to AC, combined with his passion for strategic marketing communications programs, interior design, architecture, design books, writing, and media relations, make him a top-notch marketing vp. Jason offers a broad range of client experience including creating and executing integrated branding, marketing and publicity campaigns for Taschen Books, Chronicle Books, Jamba Juice, and dwell magazine. He has executed numerous promotional email campaigns with julib.com, dailycandy.com, glam.com, shopping.com, elle.com, usweekly.com, ivillage.com, nytimes.com, luxurylink.com and style.com as well as many other sites.
Mukkitu Hossain, Account Executive, Digital Team
Online & Social Media Programs
Mukkitu is an Account Executive with Arieff Communications and manages all online programs for our clients. She has a natural flair for style and design having worked for major influencers in the industry including: Polo Ralph Lauren, Vogue, Marc Jacobs, Bernstein & Andriulli in NYC as well as Education.com in the Bay Area. Mukkitu manages all our online programs involving twitter, facebook, Youtube, asmallworld as well as our Gilt Groupe sales.
She also works on managing all social media profiles (across any and all networks) to attract visitors and leverage two-way conversations. Mukkitu creates a clear strategy for driving traffic to forums like Twitter, Facebook, LinkedIn, and Youtube. She executes our campaigns across social media forums through contests/giveaways, incentive programs, product launches and news items.
Janelle Cipriano, Account Executive, Digital Team
Online & Social Media Programs
Janelle works in our digital department. She works in our specialized group w Marisa managing blog and twitter design, editorial assistance, plus social media campaigns, digital video & podcast production. Her campaigns have garnered media results in a long list of blogs and online outlets such as: apartmenttherapy.com, popsugar.com, nytimes.com, dailycandy.com, thrillist.com, idealbite.com, dwell.com, Style.com, and many others.
She has created several successful online promotions and outreach with facebook, i-Newswire, twitter, Squidoo, Digg, and youtube.com.
Prior to AC she worked as an online consultant for SPIN, California Home & Design and 7x7 managing their social media and online production.
Consultants
Rachel Greenberg, LA Fashion/Celebrity Outreach
Arieff Communications LA
After growing up in a remarkably safe suburb of Detroit, Michigan, Rachel hadn’t had her fill of the Midwest just yet, and spent four years attending Indiana University’s Ernie Pyle School of Journalism (and countless Hoosier basketball games). But it wasn’t long before the city that never sleeps got the best of this night owl. Her love of fashion and the fast-paced world of fashion PR were fueled by an internship at Loving & Company in New York, where she worked on client accounts such as Oliver Peoples, Target and La Perla. Immediately after college, Rachel was hired as a publicist at accessories showroom Apropo where she managed a celebrity Oscar Suite in LA, launched Nicky Hilton’s handbag line, and maneuvered her way through the inner-workings of the media in an effort to brand her up-and-coming designers (which included Jennifer Scott, Jocelyn, Alvin Valley, and Inca). She went on to work at Whisper PR, where she managed fashion and accessories lines such as Esteban Cortazar, Jamin Puech, Sweetees, Ascension and Leslie Greene.
Coralie Langston-Jones, SF
Focus: Design/ Home Decor
Coralie brings over 15 years of experience to AC. She has managed several accounts in the UK and here in the US from Marmol Radziner to Liza Bruce, Kohler, Heath Ceramics and Skyy Vodka.She runs Social Blueprint and is a consultant for AC focusing on design and lifestyle. She is a rare gem in the PR World. Previously she worked with the famed entrepreneur and lifestyle guru Lynne Franks in LA and London.
General Consultants
Samantha Slaven Publicity - Celebrity relations
Carolyn Alburger - Writer
Robin Foster - Business Manager
Seth Seidel - Advertising
Amy Nathan - Graphic Designer
Kumar Desai - Web Guru
Phoebe Berline - Media Strategist (LA)