Adrienne Arieff is the co-founder of Project Mentor and the AEA Advisory in San Francisco and Los Angeles overseeing brand strategy and communications initiatives for start-ups and Fortune 500 brands. Adrienne leads portfolio companies in integrating business functions – B2B/B2C marketing communications to effectively bring products/services to market with continued focus on driving brand value.
She was founder and CEO of award winning brand marketing/ PR firm (Arieff Communications) from 2003-2015. She has helped some of the world’s leading global brands and start-ups such as; adidas, amazon, Lexus, Tiny Prints, Twyla, b8ta, method, Facebook, GILT and The Outnet at the intersection of corporate social responsibility, lifestyle, and technology navigate the ever-changing world of communications, branding, and digital marketing initiatives.
Adrienne has held education, marketing and communication roles for Burberry, OutCast, UNICEF and EURO RSCG Magnet where she has led the strategy for communications, brand marketing, and public relations programming.
She has authored 3 books: The Sacred Thread, SPA, and Fairytale Success: A Guide to Entrepreneurial Magic. Editorial has included: The New York Times, C Magazine, The Huffington Post, LinkedIn and Thrive Global. Adrienne is a do-gooder and feels its the responsibility of every individual to give back and be of service. From a young age she has volunteered/or advised several non-profits, Venture Capital Firms, and accelerator groups including: UpFront Ventures, Highway 1, Universal Giving, Project Glimmer, Room To Read, Accel Foods, dot429, Enterprise for High School Students, Richmond/Ermet AIDS Foundation, Glide Memorial, Accountability Counsel, Dress For Success and The Roberts Enterprise Development Fund. In addition to advising, she has been an advocate and doer in the space of mentorship for over 10 years recently co-founding a mentoring program called Project Mentor that has impacted the lives of hundreds of female student mentees and professionals re-entering the workplace.